The Chinese capital rolled out a sample of its many attractions to travelers from Bangkok, Thailand from Friday to Sunday. The event showcased Beijing as a global tourist destination and was jointly hosted by the Beijing Bureau of Culture and Tourism, AirAsia and Beijing Daxing International Airport.

It featured exhibitions for calligraphy and paper-cutting, interactive experiences like games and influencer dialogues, and vibrant cultural performances with a distinct Beijing flavor, attracting many local attendees.

Thailand is a significant source market in Asia for Beijing, and since the implementation of the visa-free policy, the number of inbound tourists from Thailand has steadily increased. According to the Beijing bureau, from January to July this year, more than 55,800 Thai tourists visited Beijing, a year-on-year increase of 445.1 percent. This event is expected to further leverage the benefits of the visa-free policy by effectively reaching target audiences through airlines, airports, travel agencies, and media channels, thereby attracting more Thai tourists to Beijing.