Philippines strengthens tourism promotions in India

By TIN Media | Asean News Published 5 days ago on 26 February 2025
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Philippines:

THE Tourism Promotions Board (TPB) Philippines successfully showcased the country's top travel destinations at the Outbound Travel Mart (OTM) 2025 at the Jio World Convention Centre in Mumbai, India from Jan. 30 to Feb. 1.

Over the three-day event, the Philippine delegation conducted business-to-business meetings that generated P86,297,000 in partial sales leads.

At the core of the discussions was the strong interest among Indian travelers in beaches, shopping destinations, vibrant nightlife, and business travel or meetings, incentives, conferences and exhibitions.

Over five million Indian tourists visited Asean countries in 2024, making it critical for the Philippines to secure a larger share of this market through its participation in the leading travel trade show in India.

With India's outbound tourism booming, the Philippines is implementing initiatives to capture a larger share of this growing market such as the introduction of electronic visas for Indian nationals and the expansion of air connectivity.

These developments aim to facilitate easier access for Indian travelers and further enhance bilateral tourism relations between the two countries.

The TPB led a thirteen-member delegation of private sector companies and government partners to co-exhibit at OTM 2025, including the Department of Tourism Central Luzon and the Clark Development Corp. Ten of these organizations joined the Tourism Promotions Board in the Philippines Roadshow 2025.


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