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By TIN Media | Asean News Published 2 months ago on 10 September 2024
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Philippines:
The Philippines is on the brink of introducing a novel tourism experience, bonfire diving, developed by Filipino diving photographer Ram Yoro.
This new offering may soon be featured in the Department of Tourism’s (DOT) portfolio of tourism products.
During the Philippine Travel Exchange (PHITEX) held in Pasay, Maria Margarita Nograles, Chief Operating Officer of the Tourism Promotions Board (TPB), announced that bonfire diving could become a prominent addition to the country’s tourism offerings.
This unique diving experience, created by Yoro in 2015, involves night diving in shallow waters with artificial lights to attract plankton and other marine species, making it ideal for underwater photography.
Yoro explained that while the term “bonfire” might suggest actual fire, the process involves using lights to illuminate the underwater environment, similar to blackwater diving.
He emphasized that bonfire diving is relatively easier and conducted in shallower waters, offering divers a new and visually captivating experience.
The bonfire diving experience will be officially introduced at the Camiguin Diving Festival later this month.
May Unchuan, Regional Director of the Department of Tourism Region 10, highlighted that this innovative dive option complements the Philippines’ reputation as one of the world’s premier diving destinations.
She noted that with the right training and supervision, tourists can enjoy this unique night diving experience.
Unchuan praised the local development of bonfire diving, noting its growing popularity in Anilao and other diving spots within the Philippines.
“It’s fantastic that this is a Filipino-created experience,” she remarked.
Tourism Department Focuses on Experiential Travel
Tourism Secretary Christina Frasco is expected to meet with Yoro to explore how bonfire diving can be integrated into the Philippines’ broader tourism strategy.
Nograles emphasized that the DOT is committed to promoting experiential tourism, focusing on immersive cultural and educational experiences alongside traditional beach destinations.
Nograles elaborated, “Visitors are increasingly seeking experiential travel opportunities in the Philippines, such as engaging with our indigenous communities, learning local skills, and exploring our rich culture.
This shift reflects a growing interest in meaningful and interactive travel experiences.”
The TPB is also aiming to surpass last year’s sales figures at PHITEX, which reached approximately PHP 250 million.
This year’s event saw participation from nearly 100 global buyers across 20 countries and featured over 100 local tour operators, hotels, and tourism groups.
The event continues to play a crucial role in showcasing the Philippines’ diverse tourism offerings and fostering global partnerships.
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